

Bringing Your Vision
to Life Through AI Digital Tech & Animation
At Shine Asia, we pride ourselves on being a dynamic animation , AI production and film production company, dedicated to crafting captivating, award-winning content that connects with audiences worldwide. We specialize in crafting captivating stories, designing memorable characters, and producing high-quality animations across various genres.
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Whether you're looking to develop a new animated series, create a feature film, or bring your brand to life through animation, Shine Asia has the expertise to guide you through the entire process. From concept development to final production, we offer a comprehensive range of services tailored to your specific needs.
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Our passion for animation drives us to create exceptional content that resonates with audiences worldwide.
OUR Expertise
AI Digital Technology


We are committed to revolutionizing the creative and technology industries through Extended Reality (XR), Virtual Production, and cutting-edge AI technologies. We envision a future where these innovative solutions empower businesses to achieve unprecedented levels of success.
Our comprehensive suite of services offers a one-stop solution for all your digital technology needs. From concept development to execution, our team of experts leverages the latest advancements in XR, Virtual Production, and AI to enhance your brand, streamline production processes, and optimize customer experiences.
By integrating AI into our workflows, we ensure unparalleled efficiency and creativity, delivering solutions that not only meet but exceed industry standards. Together, we are shaping a future driven by innovation and excellence.




AI Animation

We are driven by a passion for animation and a commitment to fostering its growth, setting us apart as a dedicated partner in your journey to success. With a deep understanding of the artistry, technicalities, and transformative potential of AI, we integrate cutting-edge technologies into our workflows to ensure unparalleled efficiency and creativity.
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From visionary concept development to flawless execution, we offer a holistic range of services designed to make your animations leave an indelible mark. By combining artistic excellence with AI-driven innovation, we provide the expertise and resources needed to unlock the full potential of your animation projects and help your company soar to new heights.
IP Development Services

We have a deep understanding of the intellectual property landscape, enabling us to identify and develop valuable IP assets. Our expertise in IP strategy, licensing, and protection allows us to maximize the commercial potential of your intellectual property.
By leveraging our industry knowledge and connections, we can help you navigate the complexities of IP management and secure your rights. Our goal is to facilitate the growth and success of your intellectual property portfolio through strategic guidance and effective IP protection.


OUR Team

Director / CFO
Loong Dih Nan
Daniel Loong brings a wealth of expertise in finance, content, and technology. With a background that spans banking, FMCG, and nearly a decade in content production and creative media, Daniel’s approach seamlessly blends financial acumen with industry-specific insight. His passion for financial analysis, process enhancement and strategic decision-making has been integral in helping Shine Asia thrive within the competitive animation sector. Graduated from Sunway University with a professional certificate in ACCA, his financial acumen is the cornerstone of his career.
His ability to communicate effectively at every level of the organization, ensuring alignment on key financial and strategic initiatives has helped improved the productivity of the company. His experience in animation and content technology provides him with a unique edge, allowing him to make data-driven decisions that support creative innovation, optimize resources, and open new opportunities.

Producer
Ungku Farah
​Ungku brings extensive expertise in digital marketing, social media content and new technology to elevate animation production. With a foundation in international creative agencies, she skilfully manages diverse portfolios and drives innovation, ensuring Shine Asia keep evolving in the digital and AI animation landscape. Her knowledge of emerging trends, such as Web 3.0, digital media, and the metaverse, enables her to strategically leverage these technologies, enhancing both the production and distribution of animated content.
Ungku’s commitment to user-centric experiences ensures Shine Asia’s animations are engaging and relevant across modern platforms. Her strong financial background further supports her role, empowering her to make strategic investment choices, optimize budgets, and drive project success. Ungku’s unique blend of digital expertise, business investment insight and passion for animation helps her navigate and excel in the dynamic world of animation production.

Upie Guava
Indonesian Partner
Upie Guava, hailed as the "Creative Force of Nature" by Sony Asia, is a renowned Indonesian film director and digital media pioneer. Upie has established himself as a leading figure in the industry, known for his innovative approach to storytelling and his ability to bring unique visions to life.
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Upie's passion for videography stems from his desire to communicate his ideas and creativity through visual expression. He believes that every scene should have a "soul," and his dedication to crafting meaningful and impactful stories is evident in his work.
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As a film director, Upie has an impressive portfolio that includes over 300 projects, ranging from music videos and commercials to web series and feature-length documentaries. His exceptional talent has been recognized with numerous awards, including a nomination for Best Documentary Film at the 2021 Indonesian Film Festival and the Piala Maya awards.
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Upie is also a co-founder of DossGuavaXR studio, Indonesia's first studioXR. This innovative venture showcases his commitment to staying at the forefront of technological advancements and exploring new creative possibilities.
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As a teacher and brand ambassador for various technology and film-related brands, Upie shares his knowledge and expertise with aspiring filmmakers and industry professionals. His dedication to mentoring and inspiring the next generation of filmmakers is a testament to his passion for the craft.
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With his extensive experience, creative vision, and passion for pushing boundaries, Upie Guava continues to be a driving force in the Indonesian film industry. His contributions to the world of filmmaking have solidified his reputation as a respected and influential figure.

Tan Zher Han is a highly accomplished and versatile concept artist, renowned for expertise in animation design, concept art, 3D modeling, and digital painting. Has exceptional artistic and technical proficiency with solid foundation in the arts and a mastery of industry-standard software tools including Manga Studio, Maya, Photoshop, Substance 3D Painter and Zbrush.
Drawing upon extensive hands-on experience with these cutting-edge programs, Zher Han exhibits a profound understanding of the dynamic digital art landscape. Through the skillful utilization of these advanced tools, captivating visuals that mesmerize audiences are brought to life.
Zher Han's also span various domains, be it the intricate craftsmanship of 3D modeling, the visionary creation of unique characters, or the production of compelling digital paintings. It is through the seamless fusion of artistic prowess and technical excellence that Zher Han consistently delivers work that stands unparalleled in its quality and impact.
Tan Zher Han
Concept Artist / Animator
